newsare.net
A new ad with an elegantly dressed minister using «fascist» perfume drew online outrage Tuesday, the latest in a social media war ahead of an Israeli election that has also featured a flatulent hippo. Israeli law prevents political ads from being'Fascist' perfume, flatulent hippo star in Israel election social media war
A new ad with an elegantly dressed minister using «fascist» perfume drew online outrage Tuesday, the latest in a social media war ahead of an Israeli election that has also featured a flatulent hippo. Israeli law prevents political ads from being aired on television until two weeks before the April 9 election, so parties have flooded social media with clips instead. The elections are expected to be close and social media is playing a part in the campaign as never before. Messaging tool WhatsApp is particularly popular among Israelis and makes sharing clips easy, though Facebook and Twitter are also unavoidable in the self-proclaimed «start-up nation,» known for its high-tech prowess. «There's very heavy use of the internet in campaigning, but it's a wild west,» said Tehilla Shwartz Altshuler of the Israel Democracy Institute think tank. «There's no regulation.» In keeping with Israel's seldom subtle political scene, many clips have been over the top, and the one released late on Monday featuring Justice Minister Ayelet Shaked pushed lots of buttons. The ad, viewed hundreds of thousands of times on social media, tries to play on accusations from her critics that Shaked has... Read more