Dorsland’s story comes to Windhoek

namibian.com.na · world
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Conservation travel company Ultimate.earth launched a rhino anti-poaching campaign in Windhoek. The project aims to teach urban Namibians about the value of free-roaming wildlife. It focuses on the story of Dorsland, a pregnant black rhino poached in the Kunene region in October 2025. Her calf was also killed during the incident. Managing director Tristan Cowley stated that Dorsland represents more than just one animal. He linked her story to community conservation and rural livelihoods. The campaign emphasizes a tourism economy that depends on unique wildlife.

A new rhino anti-poaching campaign was launched in Windhoek last week by conservation travel company Ultimate.earth, aiming to introduce urban Namibians to the value of free-roaming wildlife. In October 2025, a pregnant black rhino named Dorsland was poached in the Kunene region together with her calf. “Dorsland’s story is much bigger than the story of one rhino. She represents something that Namibia has built over generations – free-roaming wildlife, community conservation, rural livelihoods and a tourism economy that depends on the very things that make this country unique,” Ultimate.earth managing director Tristan Cowley said at a media launch last Tuesday.

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