Molinos Rio de la Plata completed the purchase of the brand known as Tía Maruca. The deal brings the Perez Company into the competitive biscuit market for the first time. Analysts note that the acquisition expands Molinos' product portfolio beyond its existing lines. The move is seen as a strategic effort to capture a larger share of snack consumers. Industry sources expect the combined companies to launch new biscuit varieties within the next year. The transaction was reported to involve a significant financial outlay, though exact figures were not disclosed. Market observers will watch how the integration affects pricing and distribution channels.