MoMo Fest 2026 promotes cashless shopping and digital financial inclusion in Kumasi
MoMo Fest 2026 took place at the Baba Yara Sports Stadium in Kumasi to promote digital payments. Attendees used mobile money via the MoMo App to buy food, clothing, and other items from local vendors. Mobile Money Fintech Ltd supported the event, which mixed entertainment with a marketplace. Organizers want to increase digital financial inclusion and encourage businesses to stop using cash. The event also aimed to teach users how to perform mobile money transactions more safely. Samuel Owusu Baah from MTN Kumasi Territory Sales noted the festival's design to extend financial services.
MoMo Fest 2026 has brought digital payments to traders and consumers at the Baba Yara Sports Stadium in Kumasi, allowing festival-goers to purchase food, clothing and other goods using mobile money. The event, supported by Mobile Money Fintech Ltd (MMFL), combined live entertainment with a marketplace featuring local vendors, with the MoMo App serving as the primary platform for transactions. Organisers say the initiative is aimed at expanding digital financial inclusion, encouraging businesses to adopt cashless payment systems and educating users on safer mobile money transactions. MTN Kumasi Territory Sales Controller, Samuel Owusu Baah, said the festival was designed to extend financial services to people at the grassroots level by making digital payments more accessible to traders and consumers.