AI Use Rises Sharply Among Firms, but Few See a Major Market Impact
The use of artificial intelligence among surveyed firms grew by 21 percentage points between 2025 and 2026. GKI Economic Research shared these findings with MTI. AI adoption is most common among small businesses, where nearly two-thirds use AI software or applications. Fifty-two percent of medium and large companies also use the technology. Despite the rise in usage, few firms see a major impact on the market.
The share of surveyed firms using artificial intelligence rose by 21 percentage points from 2025 to 2026, GKI Economic Research told MTI. According to the 2026 survey, the use of artificial intelligence is most widespread among small businesses, with nearly two-thirds of them using AI-based software or applications. Fifty-two percent of medium-sized and large companies […] The post AI Use Rises Sharply Among Firms, but Few See a Major Market Impact appeared first on Hungary Today .